| Coca-Cola Introduces Green Innovations, Recycling Programme in Washington |
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| 2009-04-30 15:32 Coca-Cola/BusinessWire |
Coca-Cola is going green in Washington, D.C. The Coca-Cola Company and Coca-Cola Enterprises are introducing a series of innovations designed to reduce the Coca-Cola system's environmental footprint at each step in the manufacturing, distribution and sales processes. These efforts include climate-friendly beverage coolers, hybrid electric delivery trucks and trailers, and a recycling programme for the National Mall and Memorial Parks.
The House of Representatives will be among the first locations in the U.S. to test new climate-friendly, HFC-free, energy-efficient Coca-Cola coolers. Up to 1,800 Coca-Cola coolers and vending machines will be deployed throughout the U.S. and Canada later this year.
Coca-Cola Enterprises, the world's largest bottler of Coca-Cola products, has deployed 20 hybrid electric delivery trucks and tractor trailers throughout the Washington D.C. area in the last year. CCE's hybrid electric trucks use about 30 percent less fuel and produce about 30 percent fewer emissions than standard trucks. CCE will deploy 327 hybrid delivery vehicles throughout the United States and Canada by later this year.
Additionally, Coca-Cola, the National Park Service (NPS), the National Park Foundation (NPF), and the Trust for the National Mall (TNM) launched a partnership to create a recycling programme for the National Mall and Memorial Parks. Coca-Cola also announced the year two, $600,000 expansion of the National Parks' Active Trails programme which targets an additional nine parks during 2009. Read more (Coca-Cola/BusinessWire)
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